Socio-economic marketing and brand risk - selected weekly updates

Facebook has been banned in New Guinea.

"The Papua New Guinean government will ban Facebook for a month in a bid to crack down on “fake users” and study the effects the website is having on the population.  The communication minister, Sam Basil, said the shutdown would allow his department’s analysts to carry out research and analysis on who was using the platform, and how they were using it, admits rising concerns about social well-being, security and productivity.…”

Facebook banned in PNG to study fake users. The Guardian. May 29, 2018

 

The NFL issues new rule mandating player behavior during the US national anthem – new protests planned.

"Some NFL players are reportedly planning new protests during the national anthem “just to spite the NFL” in wake of the league’s new anti-kneeling policy that was announced Wednesday.  The players, who weren’t planning on demonstrating during the national anthem this season, said they were looking for way to “skirt” the new NFL rules, Sports Illustrated reported Thursday.…"

 NFL players mulling new anthem protests 'to spite' league over planned crackdown.  Fox News. May 25, 2018

 

Papa John’s CMO leaves the troubled pizza chain after just one year.  Papa John’s was embroiled in the NFL anthem controversy, which ultimately led to the chain being replaced as the “official pizza” of the NFL.

 "CMO Brandon Rhoten, the former VP of advertising, media, and digital/social at Wendy’s International who joined Papa John’s in late May 2017, is leaving the company at the end of the month. CEO Ritchie said he would lead the marketing department as the chain searches for a new marketing leader.…”

Papa John's CMO departs. QSR Magazine. May, 2018

 

Instagram and the “me too” movement: Fired CP+B CCO files $10m defamation lawsuit against 'Diet Madison Avenue'.

“In a statement Ralph Watson wrote: “Yes, I've had a one-sided trial by social media, but now I'm looking for actual justice in a real trial by bringing DMA into a public forum and requiring them to state their claims, and more importantly, their supporting evidence. I'm here to tell you they won't be able to do that. It's one thing to make reckless and anonymous accusations. It's quite another to back them up with evidence in a court of law.”

Defamation lawsuit filed against Diet Madison Avenue. The Drum. May 25, 2018.